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SW_Clients

Client Success & Thought Leadership

Lyris has clients in a wide
variety of industries.

Marketing is at a crossroads. While time tested marketing technologies like email marketing and Web analytics continue to be at the core of any good marketing strategy, end user behaviors and marketing execution continues to be influenced by new developments in Internet search, social media, mobile SMS messaging and more. People are now searching for solutions on their social networks, sharing content with friends, and reading emails on their mobile devices; the world of online marketing is changing.

Lyris is working closely with customers to help them successfully navigate this evolution. Through a blend of SaaS-based marketing technology, expertise and a complete portfolio of service offerings, Lyris is enabling marketing practitioners and thought leaders to improve results and enjoy greater success. In short, Lyris customers get more business value out of their marketing efforts, using less time and resources.  Below are some examples of customers we're working with and their success stories.

Thought Leadership Resources

 

NEW! Connect Online Marketing Teams
to Improve Community Engagement and Marketing Performance
Click Here to View

  

Lyris &TWTRCON Study
Hyper-Collaboration is Required for the Real-Time Web Environment
Click Here to View

  

Tri-Messaging
Maximizing the Impact of Messages and Community
Click Here to View

 

Customer Profiles & Thought Leaders

Industry Wizards
[Customer Profile]
CNN Money: Analytics 101: Valuable insights from cheap tools

Using the information he gleaned from Lyris HQ Web Analytics, Sirico has "completely redesigned" the 100,000 newsletters a month IndustryWizards.com email to its members. Changes include adding more product reviews, buyers' checklists and additional healthcare content. The result: the online community's newsletter clickthrough rates have almost doubled, and the average amount of time visitors spend reading the site's reviews and benchmark reports has skyrocketed from 4 minutes and 31 seconds per session to 9 minutes and 17 seconds. [read more]

PC Recycler Profile
[Customer Profile]
Sherpa Blog: More Efficient Marketing

"The team tested using Lyris HQ, a search, email and analytics software package. The tool combined several of the team’s separate processes into one platform — saving a ton of time, Farber says.

"We're getting more work done now with the same budget and the same people, which obviously is translating into better ROI." Farber estimates that using the tool is about 60% to 70% less than the cost of hiring another person. [read more]

 
 

More Customer Profiles & Thought Leaders

 

FulcrumTech - Taking Online Marketing to the Next Level Top Right Eldorado Hotel Casino and SilverLegacy Resort Casino Hit the Jackpotwith Lyris HQ
[View Profile] [View Profile] [View Profile]

 

Expedia Cruise Ship Centers Kennametal Engineers Better OnlineMarketing Results with Lyris HQ Kinetix Media Communications TiesIt All Together with Lyris HQ
[View Profile] [View Profile] [View Profile]

 

Matches GameStreamer HiveMind
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PROACT Search Expands IntegratedMarketing Capabilities with Lyris HQ Bowers & Wilkins The British Museum Company
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In-Touch Survey Systems Winsper Access Intelligence
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ClickMail Marketing Hand Picked Hotels NYC Arts
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Char-Broil Student Advantage Minnesota Timberwolves Logo
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GoHastings.com  
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Client Logos

 

Online Marketing from Lyris: Simplify. Unify. ROI.

What happens when an established online marketing company reinvents email marketing for Web 2.0 and beyond? You get a simplified, unified set of tools that take email marketing campaigns to the next level. Save time, stretch your budget and have more to show for your marketing spend.

 

Lyris HQ is an award-winning email marketing solution that includes deliverability tools, content creation and Web analytics, and integrates with search, mobile and social media channels. Now you can manage email marketing campaigns, improve deliverability and review ROI performance from one integrated, hosted solution.

 

Lyris ListManager is powerful, robust software for companies that prefer to manage their campaigns in-house. Reliably send messages to millions of subscribers and take advantage of unique deliverability features.

 

Visit our email marketing resources section for how-to guides, Webinars, best practices and tips. You can also check out a wide variety of Internet marketing articles and blog posts at lyrishq.Lyris.com.