Lyris HQ: Deliver Integrated Email Marketing

Lyris ListManager Training

Lyris offers on-line classes for everyone from beginners to power users of ListManager. Anyone who wants to get the most out of email marketing and the Lyris solution should consider taking one or both of our training courses. The ListManager Fundamentals class will give you the tools you need to kick start your email program. Other classes delve into success tracking, email best practices, advanced features and tools, and more. If you know exactly what you need, you can set your own agenda with Personal Training.

Next classes:
Private One-to-One sessions

ListManager Fundamentals

Email has never been this easy — or powerful! Whether you're upgrading from an earlier version of ListManager or using it for the first time, you'll come away with a solid understanding of the basics, plus the tips and tricks that will save you time and improve your results.

In this 90 minutes course, you will learn to:

  • Get to know the ListManager interface and workflow
  • Launching a mailing: from creating and personalizing the message to analyzing results
  • Targeting your audience
  • Managing your mailing list(s)
  • Launching a mailing: from creating and personalizing the message to analyzing results
  • Automate your subscribe process by creating a subscriber form
  • Automatically send responses using automated messages


Inquire Today!

To inquire about Lyris training session, submit our training inquiry form or call (877) 775-9747 today! A representative will contact you to confirm your request.

Next classes:
Private One-to-One sessions

ListManager Advanced

Improve your response rate by taking advantage of ListManager's Pro features.

In this 90 minutes course, you will learn to:

  • Post-campaign analysis: from opens to clickthroughs and clickstream tracking, learn what's working and what's not
  • Beyond mail-merge: deliver truly personalized, relevant information with conditional content
  • Creating professional-looking pages to allow your list members to give feedback on surveys
  • Viral marketing: use Refer-a-Friend and Forward Tracking to increase your list size
  • Social Network: use Facebook, Twitter and others to reach out to the desired audience

Inquire Today!

To inquire about Lyris training session, submit our training inquiry form or call (877) 775-9747 today! A representative will contact you to confirm your request.

 

Next classes:
Private One-to-One sessions

ListManager Enterprise

Ready to take your email marketing program to the next level? Improve your response rates, conversions, and ROI by taking advantage of ListManager's Enterprise features.

In this 90 minutes course, you will learn to:

  • Use Action Tag Technology™ to track customer interest, purchases, browsing behavior, and more
  • Send targeted, perfectly timed communications at the moment customers are most interested in hearing from you with Triggered Messages
  • Develop advanced campaigns with multi-step sequential mailings

Inquire Today!

To inquire about Lyris training session, submit our training inquiry form or call (877) 775-9747 today! A representative will contact you to confirm your request.

 

Next class:
Private One-to-One sessions

ListManager Administration

Maybe the defaults are good enough for you. But if you're a power user, you're going to want to know about how to set up ListManager for your specific needs.

In this 2 hours course, you will learn to:

  • Become familiar with three-tier application administration
  • Discuss database access and integration
  • Learn how to create segments and personalization when using non-standard data configurations

Inquire Today!

To inquire about Lyris training session, submit our training inquiry form or call (877) 775-9747 today! A representative will contact you to confirm your request.

Next class:
Private One-to-One sessions

Discussion Forums

Get the conversation going! Create online communities, share departmental information, get customer feedback and more with ListManager's discussion forums.

In this 90 minutes course, you will learn to:

  • How to configure and manage a discussion forum
  • How members participate in your discussion, via email or online through ListManager's Discussion Forum Interface
  • Discussion forum best practices

Inquire Today!

To inquire about Lyris training session, submit our training inquiry form or call (877) 775-9747 today! A representative will contact you to confirm your request.

Next Class:
Private One-to-One sessions

Deliverability with EmailAdvisor

Getting your message into the inbox is everything, but most marketers leave email delivery up to chance. EmailAdvisor puts you in the driver's seat. It shows you exactly where your email is going and what it looks like when it gets there - so you can resolve issues before you hit "Send."

In this 90 minutes course, you will learn to:

  • Review inbox delivery rates by ISP
  • Avoid spammy content using Content Analyzer
  • Preview how youe email displays in AOL, Outllook, Yahoo and more
  • Know if you appear on any blacklist

Inquire Today!

To inquire about Lyris training session, submit our training inquiry form or call (877) 775-9747 today! A representative will contact you to confirm your request.

Next Class:
Private One-to-One sessions

ListManager Advanced Deliverability

Get the most out of your Email program by using ListManager’s advanced deliverability tools to ensure your Email is inboxed.

In this 90 minutes course, you will learn to:

  • Define deliverability and its impacts
  • Troubleshoot deliverability problems through ListManager’s Deliverability Dashboard
  • Manage your Email reputation with optimized MailStreams
  • Improve deliverability through best practices

Inquire Today!

To inquire about Lyris training session, submit our training inquiry form or call (877) 775-9747 today! A representative will contact you to confirm your request.

One-on-one session:
tailored to your needs

Personal Training

Need to get up and running quickly with ListManager? Set your own agenda with a personal training session. You'll talk to our training team about what your plans and goals are for using ListManager, and they'll develop a session outline specifically for your needs. Common topics include:

  • Campaign strategies
  • Launching a mailing from start to finish
  • Tracking your results to learn what's most effective
  • Personalizing mailings so they're uniquely relevant for every recipient
  • Designing HTML templates to give everything you send a consistent look and feel
  • Synchronizing ListManager with your database: what strategies will work best with your existing infrastructure

The price for each personalized training session depends on the number of trainees and the time required.

Inquire Today!

To inquire about Lyris training session, submit our training inquiry form or call (877) 775-9747 today! A representative will contact you to confirm your request.

 

Sessions are held via web and telephone conference. To participate, you must have access to a telephone and to the Internet (with a Java-enabled browser).

Lyris also offers on-site training and consulting to help you take full advantage of the power of email.