Lyris ListManager Training

Next classes: 
Tuesday, November 24
Tuesday, December 1
Tuesday, December 8
Tuesday, December 15

ListManager Fundamentals

Email has never been this easy — or powerful! Whether you're upgrading from an earlier version of ListManager or using it for the first time, you'll come away with a solid understanding of the basics, plus the tips and tricks that will save you time and improve your results. Topics include:

• Get to know the ListManager interface and workflow
• Launching a mailing: from creating and personalizing the message to analyzing results
• Targeting your audience
• Managing your mailing list(s) Launching a mailing: from creating and personalizing the message to analyzing results
• Automate your subscribe process by creating a subscriber form
• Automatically send reposes using automated messages

Inquire Today!

To inquire about Lyris training session, submit our training inquiry form or call               (877) 775-9747         (877) 775-9747 today! A representative will contact you to confirm your request.

Next classes: 
Wednesday, November 25
Thursday, December 10

 

ListManager Advanced

Improve your response rate by taking advantage of LIstManager's Pro features.

In the Advanced training session, you’ll learn how ListManager can help you:

• Post-campaign analysis: from opens to clickthroughs and clickstream tracking, learn what's working and what's not
• Solve your email deliverability challenges with MailStream optimization
• Beyond mail-merge: deliver truly personalized, relevant information with conditional content
• Creating professional-looking pages to allow your list members to give feedback on surveys
• Viral marketing: use Refer-a-Friend and Forward Tracking to increase your list size
• Social Network: use Facebook, Twitter and others to reach out to the desired audience

Inquire Today!

To sign up for a Lyris training session, submit our training inquiry form or call               (877) 775-9747         (877) 775-9747 today! A representative will contact you to confirm your request.

Next classes: 
Thursday, December 3
Thursday, December 17
 

ListManager Enterprise

Ready to take your email marketing program to the next level? Improve your response rates, conversions, and ROI by taking advantage of ListManager's Enterprise features. 

The Enterprise content will cover how to:

• Use Action Tag Technology™ to track customer interest, purchases, browsing behavior, and more
• Send targeted, perfectly timed communications at the moment customers are most interested in hearing from you with Triggered Messages
• Develop advanced campaigns with multi-step sequential mailings

Measure the true ROI of your email program — even evaluate the impact of email on offline events and purchases!

Inquire Today!

To sign up for a Lyris training session, submit our training inquiry form or call               (877) 775-9747         (877) 775-9747 today! A representative will contact you to confirm your request.

Next class: 
Friday, December 11
Friday, January 8

ListManager Administration

Maybe the defaults are good enough for you. But if you're a power user, you're going to want to know about how to set up ListManager for your specific needs. You will:

• Become familiar with three-tier application administration
• Discuss database access and integration
• Learn how to create segments and personalization when using non-standard data configurations

Inquire Today!

To sign up for a Lyris training session, submit our training inquiry form or call               (877) 775-9747         (877) 775-9747 today! A representative will contact you to confirm your request.

Next class: 
Thursday, December 10
Thursday, January 14

Discussion Forums

Get the conversation going! Create online communities, share departmental information, get customer feedback and more with ListManager's discussion forums. You'll learn:

• How to configure and manage a discussion forum
• How members participate in your discussion, via email or online through ListManager's Discussion Forum Interface
• Discussion forum best practices

Inquire Today!

To sign up for a Lyris training session, submit our training inquiry form or call               (877) 775-9747         (877) 775-9747 today! A representative will contact you to confirm your request.

Next Class: 
Friday, December 18

EmailAdvisor/Deliverability Analytics Training

Getting your message into the inbox is everything, but most marketers leave email delivery up to chance. EmailAdvisor puts you in the driver's seat. It shows you exactly where your email is going and what it looks like when it gets there - so you can resolve issues before you hit "Send."

Inquire Today!

To sign up for a Lyris training session, submit our training inquiry form or call               (877) 775-9747         (877) 775-9747 today! A representative will contact you to confirm your request.

One-on-one session:
tailored to your needs  

Personal Training

Need to get up and running quickly with ListManager? Set your own agenda with a personal training session. You'll talk to our training team about what your plans and goals are for using ListManager, and they'll develop a session outline specifically for your needs. Common topics include:

• Campaign strategies
• Launching a mailing from start to finish
• Tracking your results to learn what's most effective
• Personalizing mailings so they're uniquely relevant for every recipient
• Designing HTML templates to give everything you send a consistent look and feel
• Synchronizing ListManager with your database: what strategies will work best with your existing infrastructure

The price for each personalized training session depends on the number of trainees and the time required.

Inquire Today!

To sign up for a Lyris training session, submit our training inquiry form or call               (877) 775-9747         (877) 775-9747 today! A representative will contact you to confirm your request.