Lyris HQ Email Software (formerly EmailLabs)
Create, send and track email-marketing campaigns and Email Newsletters
Trying to get better results from your email-marketing campaigns, email newsletters and direct-email tactics? It takes email software that's easy-to-use, so you can execute quickly. It takes email-marketing software with advanced capabilities, so you can send targeted messages that resonate with each subscriber. And it takes email software that integrates with other online-marketing tools, so you know with certainty which tactics improve the bottom line.
Lyris HQ is the award-winning email-marketing software formerly known as EmailLabs … and it’s now so much more than email.
Enjoy email-software features that are both intuitive and powerful
- Create email newsletters and HTML messages. No HTML experience? No problem. Our visually oriented process lets you deploy email newsletters and email-marketing campaigns in minutes.
- Manage email lists. Upload your lists and automatically keep them clean.
- Schedule and send emails. Distribute your email-marketing campaigns, email newsletters and direct-email tactics whenever you want, to whomever you want.
- View reports. Instantly see how well your campaigns and email newsletters are performing.
- Improve email delivery. Get more email-marketing campaigns into the inbox.
- Segment and Target Emails. Send personalized, tailored email messages to different subscriber groups.
- Build email forms. Make it easy for subscribers to opt-in and update their preferences.
- Trigger messages. Automatically send email-marketing messages based on subscriber events.
- Integrate. Connect with marketing tools, databases and CRM systems.
- Use our email API. Write simple programming commands to update your list in real time and automate repetitive tasks.
- Oversee your account. Assign user access, workflow and other tasks.
- Leverage our expertise. Get extra hand-holding or expert advice to solve your toughest email-marketing challenges.
What's new in Lyris HQ Email Software
Enjoy our visually oriented message-creation process, leverage social-networking sites and send text messages.
Drive higher ROI from email marketing through integration
You have the power to optimize your email newsletters and campaigns to the fullest, because Lyris HQ Email-Marketing Software combines several Internet marketing tools in one integrated, easy-to-use suite.
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Why Analysts and Customers Love Our Email-Marketing Solution |
| Lyris HQ (formerly EmailLabs) is rated highest in market suitability and overall business value for small-to-midsize businesses. JupiterResearch E-mail Marketing Buyer's Guide, 2008  Email-Marketing Awards |
| “Lyris HQ (formerly EmailLabs) technology enabled us to dynamically populate a series of templates for each newsletter or column, test subject lines, conduct A/B split testing, and get automated reporting – including a Visual Message Report – to easily determine which links recipients clicked within the email.” Matt McGowan, vice president of marketing, Incisive Media Email-Marketing Testimonials and case studies |
See for yourself: take the Lyris HQ Product Tour or request a Lyris HQ Demo.
