Lyris HQ Email-Marketing Solution (formerly EmailLabs)
Create, send and track email-marketing campaigns and newsletters
- Create messages. It's simple to build your HTML creative and email newsletters.
- Manage email lists. Upload your lists and automatically keep them clean.
- Schedule and send. Distribute your email-marketing campaigns whenever you want, to whomever you want.
- View reports. Instantly see how well your campaigns and email newsletters are performing.
- Improve email delivery. Get more email-marketing campaigns into the inbox.
- Segment and target. Send personalized, tailored email messages to different subscriber groups.
- Build email forms. Make it easy for subscribers to opt-in and update their preferences.
- Trigger messages. Automatically send email-marketing messages based on subscriber events.
- Integrate. Connect with marketing tools, databases and CRM systems.
- Use our email API. Write simple programming commands to update your list in real time and automate repetitive tasks.
- Oversee your account. Assign user access, workflow and other tasks.
- Leverage our expertise. Get extra hand-holding or expert advice to solve your toughest email-marketing challenges.
- Discover what's new. Leverage social-networking sites, send text messages and apply new authentication protocols.
Drive higher ROI from email marketing through integration
You have the power to optimize your email newsletters and campaigns to the fullest, because Lyris HQ combines several Internet marketing tools in one integrated, easy-to-use suite.
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| Lyris HQ Email-Marketing Integration |
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Why Analysts and Customers Love Our Email-Marketing Solution |
| Lyris HQ (formerly EmailLabs) is rated highest in market suitability and overall business value for small-to-midsize businesses. JupiterResearch E-mail Marketing Buyer's Guide, 2008  Email-Marketing Awards |
| “Lyris HQ (formerly EmailLabs) technology enabled us to dynamically populate a series of templates for each newsletter or column, test subject lines, conduct A/B split testing, and get automated reporting – including a Visual Message Report – to easily determine which links recipients clicked within the email.” Matt McGowan, vice president of marketing, Incisive Media Email-Marketing Testimonials and case studies |
See for yourself: take the Lyris HQ Product Tour or request a Lyris HQ Demo.
