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Visitor Segmentation

Web traffic statistics show how different groups behave

Point and click to easily create segments. Use our wizard for common categories like visitors who reached a certain page, are from a specific campaign or arrived through paid versus organic search.
Avoid the aggravation of site retagging. Unlike some competitors, we don't force you to cut and paste new tracking code every time you need to take a fresh look at your data.
Segment on the fly, instead of specifying way in advance all the custom variables you'll ever need to see. We automatically collect pertinent historical information that's at your disposal whenever you need it.
Drill deep with advanced segmentation. You can group visitors by a wide variety of specific variables, and even combine multiple criteria for extra specificity. The only limit is your imagination.
See how your segments compare to each other and to all visitors. Each segment is clearly labeled and color-coded. No matter which report you're looking at, you'll know how each group responds.

See for yourself: take the Lyris HQ Product Tour or request a Lyris HQ Demo.