Lyris Executives to Present at the 2009 Email Evolution Conference

 

 

EMERYVILLE, CALIF – February 2, 2009 – Lyris, Inc., the online marketing expert, today announced that executives Blaine Mathieu, CMO, and Erick Mott, communications director, will present at the 2009 Email Evolution Conference. Mathieu will join industry leaders from Kaiser Permanente and Convince & Convert to deliver a presentation titled “Search & Email: The Yin & Yang of Online Marketing,” and discuss how leading companies are optimizing the intersection of search and email.

 

WHEN: Wednesday, February 11, 2009 at 3:30 p.m. MT

WHERE: Westin Kierland, Scottsdale, AZ

 

 

Erick Mott will moderate a discussion on the case study, “Lessons Learned from a Cool, Cause-Marketing Initiative,” led in partnership with the Andre Agassi Charitable Foundation, which Lyris supports, and a volunteer-team of Email Experience Council members from many different organizations. He will also present how social media and online communities can help cause-marketing initiatives.

 

WHEN: Wednesday, February 11, 2009 at 10:15 a.m. MT

WHERE: Westin Kierland, Scottsdale, AZ

 

 

Lyris will be exhibiting in the Experience Hall at Booth #204. Conference attendees and those unable to join can connect with Lyris presenters and discuss related topics on Twitter, Facebook and LinkedIn.

 

Jointly organized by the DMA and The Email Experience Council, the 2009 Email Evolution Conference is organized by and for email marketers. For more information, visit:http://www.the-dma.org/conferences/emailevolution/index.shtml.

 

 

###