Lyris Senior Vice President of Marketing, Tina Stewart, to Keynote the Power of eMarketing Conference
Lyris Senior Vice President of Marketing, Tina Stewart, to Keynote the Power of eMarketing Conference
Stewart to Provide Best Practices on Campaign Optimization through Social and Mobile Integration
EMERYVILLE, Calif. — April 18, 2011 — Lyris, Inc. (OTCBB:LYRI.OB), the online marketing expert, today announced that Tina Stewart, senior vice president of marketing at Lyris, will keynote The Power of eMarketing Conference being held in San Francisco. Stewart will discuss digital best practices for marketers to connect with their customers, including how to craft and execute email marketing campaigns that are both elegant and focused on ROI.
This presentation will teach marketers:
- How to utilize social and mobile elements to optimize customer engagement
- How to effectively leverage email design across platforms and channels
- Which tools best optimize online and mobile marketing initiatives
The Power of eMarketing Conference offers an opportunity for marketers to gain knowledge in best practices, case histories and processes for social, email, and emerging marketing technologies. The conference provides information for attendees to strengthen eMarketing campaigns, improve ROI, meet new customers and network with industry experts.
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WHO: |
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Lyris Inc., SVP of Marketing, Tina Stewart |
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WHAT: |
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The Power of eMarketing Conference |
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WHEN: |
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Tuesday, April 19, 2011 at 9:15 a.m. – 10:00 a.m. PT |
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WHERE: |
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Marriott Union Square Hotel, San Francisco |
To register for the conference or for additional information, please review the event website.
About Lyris, Inc.
Lyris, Inc. is the online marketing expert delivering the right mix of software technology and industry knowledge to help its customers simplify their marketing efforts and optimize campaign ROI. Through its on-demand integrated marketing suite, Lyris HQ, and reliable on-premise solutions, including Lyris ListManager, Lyris provides customers the right tools to optimize their online and mobile marketing initiatives.
Lyris Media Contacts
Jennifer Cook
(510) 844-1590
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Verena Hess
Weber Shandwick for Lyris
(408) 685-0610
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