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Lyris Hosts FutureVision 2012 Conference for Digital Marketers

LONDON – July 19, 2012 – Lyris, Inc. (LYRI), the global digital marketing expert, is hosting the FutureVision 2012 Conference, an event designed to provide the information, insights and inspiration to help savvy marketers succeed in an increasingly connected digital world. The event will feature Lyris’ customers, partners and an industry analyst, who will discuss how to leverage large amounts of data to drive marketing ROI. Attendees will also learn how to:

• Manage increasing amounts of data to create relevant customer communications
• Adapt content to specific customer behaviors across every digital interaction
• Create, execute and analyze multi-channel campaigns from a single, strategic view
• Leverage a one-to-one customer relationships to drive greater ROI

WHO: The keynote address will be delivered by Anthony Mullen, senior analyst, EMEA, Forrester Research, Inc. Additional speakers include:

• Amir Boroumand, ecommerce manager, Graham and Green
• Dave Mossop, interactive marketing manager, Expedia CruiseShipCenters
• Andrew King, manager of services, Lyris-Kitbag Case Study
• Nida Haque, senior email marketing manager, GuideStar

WHEN: Thursday, July 19, 2012; 8:30 a.m. – 5:30 p.m. GMT

WHERE: King's Place, 90 York Way, N1 9AG London, United Kingdom

For more information about Lyris FutureVision 2012 Conference, please visit http://lyrisfuturevisionp.eventbrite.com/?discount=LyrisSliderUS/. Follow the event and join the conversation on Twitter using #LyrisFutureVision.

About Lyris

Lyris, Inc. is a leading global provider of digital marketing solutions that help companies engage with their customers in more meaningful ways. Lyris products and services empower marketers to design, automate and optimize data-driven interactive marketing campaigns that facilitate superior engagement, increase conversions and deliver measurable business value. Lyris' high-performance, secure and flexible digital marketing platforms, Lyris HQ and Lyris ListManager (Lyris LM), improve marketing efficiency by providing automated email delivery, robust segmentation and real-time social, mobile and interaction analytics. The Lyris solutions portfolio is comprised of both in-the-cloud and on-premises solutions - Lyris HQ, Lyris LM - combined with customer-focused services and support.
www.lyris.com

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