Recent Coverage
For more information, please contact: Analisa Schelle, Ogilvy Public Relations - (415) 677-2721.
Apr 02, 2010
Lyris Helps Cosmetics Firm Double Email ROI – BizReport – This article discusses how online cosmetic company Paula's Choice has doubled revenue and increased email deliverability with Lyris. Using the Lyris HQ platform, Paula's Choice has continued to deliver two million monthly emails to their opt-in list while increasing open rates to approximately 50 percent and click-thru rates to an average of 10 to 20 percent.
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